MLive Media Group
Video Team Leader / Producer
MLive is a Michigan-based news outlet with a solid online presence and multiple hubs/newspapers across the state. I joined MLive to develop and lead their original video content while supporting journalists to bring a multimedia experience to viewers and readers. Through serial content across news, sports, and life & culture, the video channel grew by over 1660% in subscribers. Building and outfitting a strong team with the right equipment enabled continued success.
KEY SKILLS
• Team Building
• Channel Optimization
• Serial Content
AWARDS & ACCOLADES
• YouTube Silver Play Button
• Multiple Emmy Nominations
• #1 Trending Spot – YouTube
Sports Content
MICHIGAN FOOTBALL HYPE
Go Big. Go Blue. This social hype video kicked off the season of MLive Michigan Wolverine content.
FOR THE LOVE OF THE GAME: SUPERFAN
Terrance Still starts his game day at 4am. It takes around two or three hours to apply his maize and blue face paint. Learn about how he progressed into his persona “ThisGuy” over the years in the new series – For the Love of the Game.
Life & Culture Content
MARVIN’S MARVELOUS MECHANICAL MUSEUM
Marvin’s Marvelous Mechanical Museum is home to an extensive collection of arcade games, coin-operated machines, magic posters, and a never-ending list of oddities. Marvin Yagoda started his career as a pharmacist in Detroit, and coin-op machines were just a hobby. The collection grew into the world-famous museum it is today.
More Works
